Why Ajrakh Print Kurtas Are Perfect for Summer?

A craft that is rooted in the geography of the land from where it originates, Ajrakh printed kurta is a classic example of a resist-dyed block-printed textile. Traditionally practised by the Khatri community in Kutch, this staple summer wear kurta is known for its rich reds and deep indigos. 

Made from natural dyes and hand-carved wooden blocks, Ajrakh-style kurtas are recreated in contemporary styles. Influenced by sartorial history, the presence of Ajrakh printed on fine fabric celebrates ancient artwork. 

Why Choose Ajrakh for the Summer Season?

With geometric patterns printed on breathable fabrics, Ajrakh becomes a classic choice for the summer season. Even centuries later, this print remains a favourite of many. 

While it is popularly known as one of the most complicated prints, it surprisingly works well for the warm weather. 

Fine, breathable fabrics featuring prints that make an impression should be your number one choice this summer. The simple reason being making a style statement without doing much is the motto of summer fashion. 

Ajrakh as a Summer Philosophy

During the summer season, an Ajrakh A-line kurta feels like poetry on the skin. As you move around wearing an Ajrakh kurta set, it feels like returning to something timeless. 

The craftsmanship showcases the dance between sun, wind, water and time. These core elements define summer in the following ways:

Made with Natural Dyes

Ajrakh is made from natural dyes such as indigo extracted from the indigo plant, madder and other plant-based ingredients like beetroot.

It is seen that the resist areas remain unaffected by the dye. A comfortable way to add elegance to your ensembles, these vegetable dyes feel soft on the skin. 

Available in Earthy Tones

The rich, earthy palette consists of the following shades:

• Indigo blue
• Madder red
• Black
• Ivory
• Green

These colours are derived naturally from natural dyes, peels and chemical-free ingredients. 

Traditionally Crafted with Love

Modern-day designers have introduced cutting-edge elements to the art form. Thereby, turning the traditional techniques into artisanal outfits for the modern era, where pollution, global warming and climate change have taken place. 

In a time of rising temperatures and environmental awareness, lightweight outfits that feel more comfortable have become a preferred choice. 

Passes for Organic, Ethical Fashion 

The herbal dyes, tricky styles and meticulous craftsmanship have created a legacy that spans generations. 

Fashion enthusiasts have widely adopted the Ajrakh anarkali kurta as their summer staple because of its organic, ethnic fashion techniques and ethics. 

Clean Geometry Looks Polished 

Ajrakh prints are the heartbeat of ancient textile traditions. Every pattern echoes a story of cultural history and folk tales from ancient times. 

While the hand-carved, clean geometric patterns on fine materials make for a real investment for warm weather. The clean geometric patterns and nature-inspired shapes represent slow, sustainable fashion rooted in heritage. 

When Should You Wear a Cotton Kurta Set?

Ajrakh prints are suitable for all types of occasions, some examples are as given below:

• Wear as workwear to business meetings
• Style an a-line kurta as casual wear when going out with friends
• Ajrakh anarkali kurta is a perfect outfit for brunch dates with your girl gang 
• Tune up your style with an Ajrakh co-ord set, styling it with stilettos and a sling bag when going out with your partner
• Make a style statement with an Ajrakh printed kurta when attending birthdays, anniversaries and festive parties

Why Choose World of Toji

World of Toji focuses on the importance of natural dyes and organic fabrics. Our hormone-safe clothing for everyday wear offers practical outfits for the hot, humid weather. 

With us, you get a chance to find your stillness and wear your rhythm. Made from natural fabrics, we offer chemical-free apparel featuring timeless designs. 

Our Kanshaa collection celebrates India’s textile heritage, which is rooted in the timeless craft of Ajrakh. The traditionally-inspired line reinterprets modern wardrobes with traditional hand-blocking printing and natural dyes. 

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